Red Bull TV covers Foundation World’s Japanese relief pop up at openhouse

In April, Foundation World teamed up with Openhouse to raise money for Japanese earthquake relief efforts. Foundation World connects New York and Tokyo artists and creators and filled Openhouse with original art for a silent auction. Red Bull TV came down to cover the event and interviewed Yuko and Tanya Arawaka, two of the organizers for Foundation World’s Project 311 … Read More

New York Times: The New York Cosmos Want to Take the Field Again

” … anyone who walked into Openhouse Gallery in Nolita one rainy night in mid-February would have seen a young crowd in a huge room celebrating the New York Cosmos, the long-defunct team that briefly turned the world’s most popular sport into a glamorous New York fad.” David Segal, New York Times

Pop up case study: The Big Cheesy, a grilled cheese competition in Nolita

Even with 1.6 million people in Manhattan, there’s rarely a grilled cheese party. The comfort food that gained popularity during the Great Depression doesn’t do well as a restaurant’s main dish either. Ludlow Street’s Grilled Cheese NYC closed down in ’06 after six years of fair to moderate success. Make a grilled cheese the main attraction at a pop up, … Read More

Pop-up case study: Creating New York’s first pop-up park with Park Here

New York winters are nasty, brutish and long. Park Here was a nice alternative, not just from winter, but also from the endless string of shopping pop ups around Christmas. Instead of more sales, Openhouse created an indoor space that was free to the public during the day and full of private events at night.